ChannelWeb : Tools and information for the solution provider community.

Thursday, May 31
8:30 am - 9:00 am Registration/Continental Breakfast

     

9:00 am - 9:45 am General Session
Mapping the Managed Services Marketplace

Beyond the headlines and the hype about managed services, there is a basic business reality driving the technology industry: your customers want to buy technology and services differently. Customers want more value, less risk, and more effective overall performance from technology investments. As a result, you need to figure out what managed services really are and what role this delivery model should play in your business future. In this session, the Institute for Partner Education and Development (IPED) will present the most up-to-date research about market trends and best practices in managed services – including advice for both solution providers who are already in the managed services business and those just getting started. Key topics to be covered include: - Which technical services are most effectively delivered in a managed agreement - The range of participation levels available to solution providers - Customer trends that will accelerate the adoption of managed services
     

9:45 am - 10:15 am Zenith Infotech World Premiere
Scaling your MSP business with a Virtual NOC
Speaker: Akash Saraf, CEO, Zenith Infotech

As per current practices, the first start towards building a managed service practice is buying a remote management tool and building a network operations center. Zenith presents an alternative view, where successful IT service providers are building a strong managed service business by leveraging resources that are virtual. Presented by key Zenith partners, this session offers an interesting view into a world where IT service providers' key strengths will be customer and project management.
     

10:00 am - 10:00 am Vendors may set up display tables

     

10:30 am - 11:30 am Concurrent Sessions

1: Best Practices in Getting Started in Managed Services Sales

Adding the option of managed services to your sales portfolio can be a big adjustment – unless you understand the key characteristics of a successful managed services sales cycle. In this workshop, IPED will outline a simple, step-by-step process for finding, engaging, and winning customer opportunities for managed services agreements. Key topics will include the profile of the best target customers, the most effective sales tactics, and the single most important key to closing a managed services deal.

2: Best Practices in Maximizing the Profit and Performance of a Managed Services Business

Building a successful managed services business is a combination of operations management and sales management – plus a critical emphasis on financial management. IPED's Benchmark research indicates that a managed services business model can be the most profitable model of all for solution providers … IF you know how to drive the metrics in your favor. In this workshop, IPED will outline proven strategies for increasing revenue, minimizing costs, and creating sustainable competitive advantages for managed services providers.
     

11:30 am - 12:45 pm Vendor Display Open

     

12:45 pm - 1:30 pm Luncheon

     

1:45 pm - 2:45 pm General Session / Panel Discussion

Led by a senior CMP Technology Channel Group Editor, this industry panel will discuss the most current dynamics in the evolving managed services market. Panelists, both solution providers and vendors, are all front runners in this space. Managed Services is one of the most dramatic and powerful trends we've seen in the channel for some time. This panel discussion will cover what you need to know to get your managed services program on track.
Join this interactive session where our channel experts will answer YOUR questions and offer insight, perspective and opinions. This session promises to be a lively, open and engaging discussion on the current state of — and the future of Managed Services.
     

3:00 pm - 3:45 pm Concurrent Sessions

1: Best Practices in Advanced Sales and Marketing Strategies for Managed Services Providers

Once you've built a basic platform for delivering managed services, and delivered some successful customer engagements, the key to growing your business is building a high performance marketing and sales engine. But the dynamics of marketing for managed services are different from marketing a traditional solution provider business. Key topics in this session will include demand generation tactics that work, building a managed services brand, and accelerating the sales cycle.

2: Best Practices in Managing the Basics of the Managed Services Business Model

It's easy to say a managed services business model is different from a traditional solution provider model … but the important question is this: how … and what do you need to do differently to drive profits in managed services? In this workshop, IPED will outline the structure of a managed services business model and the key differences in revenue, costs, and profit levers. Key topics will include adding a managed services practice to an existing solution provider business and how to pay your delivery technicians in a fixed-fee model.
     

3:45 pm - 5:00 pm Vendor Display / Reception

     




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